With the General Data Protection Regulation on the horizon, the Information Commissioner’s Office has revised its Guidance on Direct Marketing – probably the hottest topic in this field.

The new Guidance, which contains the advice:

… organisations need to be aware that indirect consent will not be enough for texts, emails or automated calls…  

can be found here.

For advice on data protection issues, please contact Tracey Wakelam today at traceywakelam@www.probertlegal.com. Exeter solicitors covering Devon, Cornwall and the rest of the UK.